KITV4 Reporter TJ Horton met with Munro Murdock, Principal Broker and Owner of Love Hawaii Villas, to discuss the various impacts stemming from the COVID-19 related shutdowns on Hawaii visitor travel. While most of the conversation did not make it into the formal news story, it was good to see additional air time being given to share some perspective from the vacation rental industry.

There is early data showing that as drive-to markets in the mainland have been re-opening to visitor travel, families are often preferring a vacation rental property rather than a hotel. This could be due to the increased ease off social distancing in a legal vacation home versus what may be perceived as a more crowded hotel. Perhaps those more inclined to stay in hotels have not been booking as much travel as those who prefer a vacation rental type of property.

Click the image below to read the article on KITV4’s website…

As time goes by and more data becomes available it will be interesting to note what traveler preferences may have changed as a result of the COVID-19 global health pandemic. One thing is for sure: the new world of travel has changed and all those who operate in the Travel industry will need to adapt to whatever the new normal may look like.

These things can be changing by the day and by being responsive and flexible during these tumultuous times, Companies can provide Customers with the assurances they need to buy their products and services. Travel is no different, it just may carry with it higher stakes, when involving air travel and other factors of consideration that are not involved in vacations in “drive-to” destinations.

Other topics of discussion included heightened cleaning standards, Love Hawaii Villas’ purchase of eMist electrostatic sprayers for use in all professionally-managed legal vacation rentals in Love Hawaii Villas’ portfolio, 24-hour gaps between each reservation to ensure ample time for cleaning and preparing for the vacation property for the next arrival, among other things.

Data sheet about eMist's Epix 360 Handheld Electrostatic sprayer

Love Hawaii Villas has invested in these electrostatic sprayers; the same brand being used by United Airlines.

Love Hawaii Villas endorses the cleaning standards and guidelines recommended by Vrbo and Expedia Group in May 2020 as well as those protocols shared by the Vacation Rental Management Association (VRMA). As all industry professionals through the vacation rental space across the globe work diligently to prepare properties for the future of travel, the bar has been raised and we may very well see stronger future demand for professionally-managed vacation homes than we have ever seen before!


Munro is the Principal Broker and Owner of Love Hawaii Realty and Love Hawaii Villas. He is a Top 100 Realtor in the State of Hawaii and leads a team of vacation rental industry professionals in providing exceptional property and Guest experiences across their portfolio of privately-managed luxury legal vacation rentals in Hawaii. Munro has been involved with vacation rental marketing and management for more than a decade and is a sought-after leader in the industry. He prides himself on being an early adopter of cutting-edge technologies and in going the extra mile for his Owner and Guest clients. He is passionate about what he does and loves to find ways to innovate and adapt in the face of market changes.

He is a firm believer that by focusing on delivering a high level of service, that everything will take care of itself. He recognizes the lifetime value of Client and Team member relationships and loves to bring his boundless creativity to life in his day-to-day work. Munro is married and lives with his wife and three children and cute little dog in Kapolei, Oahu, Hawaii. He loves the outdoors and is as active as he can be with stand-up paddle boarding, kayaking, surfing, bodyboarding, kite surfing, running, SCUBA diving, traveling and just hanging out with his family around the beaches of Hawaii. 


Love Hawaii Villas is a full-service vacation rental marketing and management firm, specializing in exclusive vacation properties in the Ko Olina Resort, Turtle Bay Resort, North Shore and Hawaii Kai areas on the Island of Oahu, Hawaii. Every year, Travelers from all over the world stay in properties managed by Love Hawaii Villas while visiting Hawaii.

The Team at Love Hawaii also assists Clients with the purchase and sale of Hawaii real estate through the team of licensed Agents and Brokers at Love Hawaii Realty. Love Hawaii was recognized as one of Hawaii’s Best Workplaces in 2019, and is an active member of the Vacation Rental Manager’s Association (VRMA), Rotary International, National Association of Realtors (NAR), Hawaii Association of Realtors (HAR) and Honolulu Board of Realtors (HBR).

YouTube ►
Instagram ►
Facebook ►
Website ►

“A better way to stay!”